Visual Identity
Logos
How and when to use different versions of the Faculty-wide or discipline-specific logos.
Typography
Faculty-wide standards related to font use and hierarchy in print and digital communications.
Colour
Faculty-wide and discipline-specific colour standards and usage.
Graphic devices
How and when to use the Faculty-wide and discipline-specific graphic devices in promotions.
Layout
How and where to organize logos, graphic devices and photography in print and digital communications.
Writing
APSC Writing Styles
Grammatical standards of APSC writing styles.
Brand Voice
The tone and language we use in written communication.
Social Media
Social Media
Guidelines for social media use, along with template standards.
Photography & Video
Photography
Image shooting standards, as well as promotional uses and misuses.
Video End Tails
Guidelines and templates for video end tails.
Others
Digital Signage
Digital signage guidelines and templates.
Email Headers
Templates created for APSC disciplines to be used in your HTML newsletters.